With over 20 years’ experience in the world of design and innovation, Neil Gridley is a Design Council Design Associate, an independent design manager and a consultant for the innovation consultancy Viadynamics. Through his work with the Design Council he helps SMEs, High Tech start-ups and universities to harness the power of design. He has also worked for various corporations such as Philips, Unilever and Electrolux.
Neil has a Degree in Industrial Design, has been featured in a number of publications and newspaper articles, and has even made it onto BBC2. He is the joint author of a book, written with the current VP of Design at Electrolux called “Brand Romance” which describes the 15 principles essential to building a great brand. The book will be published by Palgrave McMillan and available in late November.
